A Fool & His Money (Part 3)

You’ll also find this post at The Pulse

 
Parts 1 and 2 have brought us to this stage of my better-bank-deal quest.
Thank you so much for reading and responding!
Today the plot finally crystallises.
 
Bert
As Sheryl the Specialised Case Manager presaged, Bert the Bank Manager and I had ‘fruitful conversations’ (via email).
Alas, the fruit was small, hard and [...]

A Fool & His Money (Part 2)

You’ll also find this post at The Pulse

 
 
Thank you for reading Part 1. (If you haven’t, here it is.)
So there I was, clutching my mouse mat with anticipation of my bank’s direct message (DM).
Sure enough, it came through, requesting my contact number.
I replied that, since all prior phone conversations had failed, I’d rather communicate by [...]

Off My Facebook

                                     Facebook: sliced bread or spookarama?
 
I don’t like Facebook.
It gives me the willies.
I’m only on it because a neighbour plans a Facebook campaign to avert a skyscraper from our tiny street.
I wonder what you think of Facebook.
Best Friend
I have one Facebook friend: my wife.
Yet I’m getting invitations to reconnect with people I’ve not seen [...]

Meet Barry

 
                   Barry’s 2:23 video turned a total stranger into a person of interest.
 
I love flagging superior business communications.
And I’ve been raving about the power of video for readers with the attention span of gnats.
Last month I saw both these elements beautifully combined.
When I woke in the morning, Barry Moltz was a stranger.
By noon, that had [...]

Twitter Truths

Having just clocked one year and 10,000 followers on Twitter, I felt I should report my learnings.
At first I thought I’d just cover basic stuff (e.g. who to follow, how to list, behaviours to avoid).
Then I realised Twitter ‘truths’ were far more important than Twitter ‘tips’.
It seems impossible such a simple (and apparently frivolous) application [...]

How I Learned to Stop Worrying & Love My IT Support

Introducing Stephen Hamilton! Many of you may know Stephen from his myriad enlightened comments on SBO over the past 12 months or so. Today we welcome his maiden guest post on a topic that many of us find pretty darn annoying…getting decent IT help.

I’ve worked in IT for most of my working life. [...]

What’s with Twitter?

Is Twitter relevant to your small business? Guest blogger Joanna Maxwell shares her experiences with the popular microblogging tool and explains how it’s helped her business.
It seems you can’t turn around these days without tripping over a reference to Twitter. Most people have at least a hazy idea that it has something to do with ‘microblogging in [...]

Spreading Yourself Too Thin – Part 2

Part 2 of 2
So there I was, simultaneously promoting free T-shirts and $120/hr copywriting on the same Web 2.0 channels. Visitors to my websites must have felt like they’d entered a dentist’s surgery, only to find themselves in a jumping castle.
I ignored all I knew about conveying a constant, relevant and significant message to a [...]

Spreading Yourself Too Thin

Part 1 of 2
It’s hard to pop a balloon with open hands; the force dissipates over too great an area. A pin in two fingers gives a dramatically superior result. When you focus all your energies on one point, you all but guarantee success.
This post and the next show me using both methods. As we [...]