Dishing Dirt
As with large wooden beads, most business owners can string a sentence.
Due to this, many don’t feel they need a professional writer to optimise their communications.
Now and then I get a reminder of my redundancy, like this striking missive from Dirt Cheap Pfoofer Valves* (DCPV):
Error Legend: [ ] Minor. [ ] Major. [ ] Fatal.
Hello Dear Customer
We [...]
Conditions Apply*
The devil’s in the detail.
I hate ‘offers’ whose conditions render them impractical, untrue or even pernicious.
For months I’ve collected samples for a post on this debilitating aspect of human nature.
Then my wife handed me One Offer to Rule Them All.
All That Glitters
The Gold Coin to Join* offer (see above) seems the soul of simplicity. You:
Pay [...]
