Archive for May, 2011
The writing’s on the wall.
When it comes to good English, there are two schools:
It’s a load of useless nit picking.
It’s utterly vital.
When it comes to good English in business, I have one thought:
Get it right, or else.
It’s not just me who thinks this. Check these quotes:
I’m not going to apply for a company that [...]
As you may know, Paul’s undertaking the exciting task of rebranding The Feisty Empire and has been sharing his journey with you. For this he enlisted the help of Angela den Hollander.
After a lot of thought, a few months back, Angela sent the message below to Paul (who naturally completely understands). Angela was more than happy to share this heartfelt communication [...]
I had it, but lost it.
Early adopters are where it’s at.
While fairly hip to the groove, I got a very nasty shock on dipping my toe in the iTunes pool.
The following lesson may save you from losing your entire music collection.
It also teaches the value of taking extra special care of customers new to what [...]
Information → Power → Money → Time → Freedom → Joy
(Click pic to enlarge.)
Our Judy Oldmeadow is going great guns with her dream to breed the world’s finest Morgan horses.
Last time I visited her farm, I asked what her financial goal was.
It took a while to extract, but we got there.
She wants $30K [...]
Have your muesli and eat it too!
Our Flip Shelton just had a HUGE win with her new all-Australian breakfast range.
And all we had to do was ask.
This good news story proves it’s possible to change a system from without.
Which is very good news for you.
Made to Measure
Flip said to me:
I’d love your thoughts on [...]
Daniel Smith, founder of social media marketing consultancy Propaganda House, joins us on the blog today. Daniel discusses the need for investment in a business idea and is keen to hear about your own experiences and thoughts. Welcome Daniel! Naomi
When you look at Successful Big Businesses it’s easy to think that’s how they’ve [...]
Have you done your duty?
Four years ago I was summoned for jury duty.
I’d always wanted to do my bit (and witness a court case).
But when the time came, my business couldn’t afford the income hit.
So I piked.
This is what I wrote to the Juries Commissioner’s Office:
I am a self-employed sole trader who does not have [...]
Today we welcome Sarah Mitchell, owner of Global Copywriting, to the Small Business Owner blog. Sarah identifies a valuable lesson from the recent Borders experience and shares her thoughts on not losing sight of your core business and what made you successful. Thank you Sarah. Naomi
The news that Borders has gone into voluntary [...]
Today we’re joined by Mike Boyle, Sales Scientist from Banjar Group. Mike feels that there is a lack of creativity in the business (and football!) community and shares his thoughts. Welcome Mike. Naomi
Having read the brilliant book ‘The Element’ by Dr Ken Robinson and wondering if creativity really was dead in Australia, unfortunately [...]